FASHION FOCUS: Aimee Song

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As far as a busy schedule goes you can’t get more hectic than interior stylist and blogger Aimee Song. Her wildly popular blog, Song of Style gets over two million hits a month so it’s hard to believe she stumbled upon fashion blogging by accident. While studying interior architecture at uni in 2008, she uploaded a pic of one of an outfit she was wearing to a job interview on the blog she’d initially started to post interiors shots. Well you can imagine what happened next.

Her colourful but edgy style with a touch of California chic has led to her being one of the most successful members of the blogosphere. Her favourite designers include Isabel Marant, Alexander Wang and Phillip Lim, but she’s equally at home playing in chain stores such as Topshop, Zara and H&M. When she’s not inciting outfit envy wherever she goes, Aimee still manages to work her fashion forward aesthetic as an interiors stylist in between running her blog and oh you know, styling up a few TDF outfits. Naturally Aimee’s home is equally as amazing as her wardrobe, but then we’d expect nothing less.

Click through the gallery to see our edit of Aimee’s best looks!

Images: Song of Style, The Street Muse, Rebecca Minkoff, La Modele

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